Agricultural innovator and Natural Evolution Foods co-founder Krista Watkins has been named as Queensland's latest #eatqld champion.
The resident of Walkamin, Far North Queensland, was selected as a figurehead to promote Queensland produce.
"Natural Evolution is unique because we buy beautiful produce from farmers that would ordinarily be thrown away and produce the world's best functional foods, cosmetics and spirits right here in North Queensland," Ms Watkins said.
"Personally, being a #eatqld Champion is a privilege as I'm very passionate and actively encourage others to live healthy and happy lifestyles. Food is such an important part of our everyday.
"Queensland producers are world class and it's interesting observing the emerging layer of producers who are challenging the status quo, diversifying both in their raw produce but also their finished products.
"That gets me really excited, we should be on the map as a food destination."
Agriculture Minister Mark Furner said the #eatqld campaign encouraged the community to eat local, stay healthy and support jobs in the state's agricultural sector.
"Our produce is second to none. We are urging everybody to explore Queensland-grown food and when you do we ask that you take a photograph and share it online using the hashtag #eatqld," Mr Furner said.
