This is Advertiser content for Noller Charolais.
A rare opportunity to purchase cattle with some of the best genetics in the country has come up, with the Noller Charolais herd being put up for sale.
It's a bittersweet decision for the Noller family, with the herd sale coming almost 12 months since the passing of Jeff Noller.
"The Charolais herd was Dad's love and passion all his life," said Jeff's son, Brendan Noller.
"We've decided it's now time for someone else who has the passion and eye for superior cattle to take over Dad's love and legacy."
The herd's origins date back to 1972, when Jeff's father Desmond Noller established Gunnadoo Charolais. Over the next decade a purebred Australian Charolais Herd was established, using imported semen from France and Canada.
It went on to become one of Australia's most successful pioneering Charolais studs, winning a number of grand champion prizes, and contributing to the development and successful expansion of the Charolais breed in Australia.
Jeff and his wife Lynn then established the Noller Charolais Stud in 2004, and built their herd to around 300 breeders on their Delga Park property near Wandoan.
Over the next 15 years, they sold bulls to other Charolais studs and commercial cattle operators throughout Australia.
"Dad utilised mainly full French bulls for consistency, muscling and growth while still maintaining fat cover and softness in the herd.
He also utilised double polled, muscular, deep flanked bulls with the increasing demand for polled bulls in later years. Some these polled sires were also red factor Charolais, so you'll see some red and cream Charolais in the herd," said Brendan.
"The herd size at its largest was 600 breeders, with Dad selling around 150 of his best bulls each year to repeat buyers straight out of the paddock."
After being diagnosed with pancreatic cancer in 2017, Jeff passed away in May 2018. Lynn Noller continued to run the business with the help of her two sons, and the herd was reduced back to the very best breeders.
And now the family has made the decision to finish their stud cattle enterprise, putting the Noller Charolais Herd up for sale.
Instead of a herd dispersal sale, the Nollers are initially calling for expressions of interest from those interested in purchasing either the herd or a portion of the herd.
"We want to scope the market first and see what people are interested in," said Brendan.
"At this stage our preference is for someone to come in and take the herd. However depending on interest, we might end up breaking the herd up into lots and selling via Auction Plus. Over Easter we'll decide on how we're going to progress."
The current herd includes around 12 stud bulls, 260 breeders, most with calf, 85 unjoined heifers, 12 yearling bulls and 12 charbray cows, plus there are 39 embryos and approximately 1,000 semen straws.
As well as the herd, the Noller family will also be selling their properties.
"We've currently got our 282 acre fodder and forage irrigation property near Cambooya, Queensland listed with James Ruhl of Ray White Rural Toowoomba and in the coming months we'll be looking at listing our 10,238 acre breeder block near Injune Queensland."
Expressions of interest for the herd close Good Friday, April 19, 2019. Contact John Malone at Landmark Dalby on 0428 668 639 or firstname.lastname@example.org. For information on the property sales, contact Brendan on email@example.com.
This is advertiser content for Noller Charolais.