Gina Rinehart targets 2GR Wagyu and Kidman brand loyalty

Andrew Marshall
Updated November 28 2017 - 9:06am, first published 6:30am
Hancock Prospecting executive chairman, Gina Rinehart with Hancock Agriculture chief executive officer, David Larkin at the Sydney brand launch of the company's 2GR Wagyu brand.
Hancock Prospecting executive chairman, Gina Rinehart with Hancock Agriculture chief executive officer, David Larkin at the Sydney brand launch of the company's 2GR Wagyu brand.

New domestic markets are on the menu for Gina Rinehart’s Hancock Prospecting as it rolls out its high-end Wagyu brand and prepares to launch a S. Kidman and Company beef range.

Andrew Marshall

Andrew Marshall

National agribusiness writer

Andrew Marshall is the group agribusiness writer for ACM's state agricultural weeklies and websites. He is a former editor at The Land and has worked in various Rural Press group roles in Canberra, North Richmond (NSW) and Toowoomba (Qld).

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