AT just 25 years of age, Tess Camm is the general manager of Signature Beef – and shoulders the responsibility with apparent ease.
A fifth generation grazier from Central Queensland, Miss Camm said she had always loved the lifestyle of the bush, and was passionate about beef production.
In her role with Signature Beef, owned by her aunt and uncle Josie and Blair Angus, she takes responsibility of the cattle the second they step off the trucks, and continues through until a product is delivered to a customer.
“My family believed in education so pushed me towards university, so I did a Bachelor of Business Management at University of Queensland,” Miss Camm said.
“Coming out of university I was fortunate to participate in the Cattle Council’s Rising Champs program, and through that program I gained a little insight into this whole other world with what was happening with market access issues, research and development, and it really inspired me.”
Miss Camm has been in the role with Signature Beef for three years, and said while it is a lot of responsibility, she loves what she does.
“It’s hard work but it’s fun work and I thoroughly enjoy it,” she said.
With a focus on delivering products to customers not previously available in the marketplace, Miss Camm said she was able to use her imagination and wasn’t afraid to try new things.
At the end of the day you’re not competing in a space if you’re delivering a solution that isn’t common in the market place.
- Tess Camm, Signature Beef
Recently she was working with clients who dry age, and she said instead of giving them a whole carcase to dry age she was able to provide value parts of the carcase to fulfil their needs in ways they had never thought of.
Before going to university, Miss Camm said she had always thought she would be living on a beef cattle property, working as a producer.
The Signature Beef team have been working towards utilising different cuts of beef in the marketplace, something Miss Camm said she found very interesting.
“At the end of the day you’re not competing in a space if you’re delivering a solution that isn’t common in the market place, that’s where the value in the brand comes from,” she said.